The Pros and Cons of Virtual Assistants for Small Businesses | Nan McKay
I am a big proponent of virtual assistants for small businesses, especially online businesses and startups. A virtual assistant is ...
Read More Choose Your Business Structure
Choosing a business structure for your company is one of the most crucial first steps to starting a business. Your ...
Read More Checklist for Starting A Business
This checklist includes everything from naming your business to writing a marketing plan. It's the information you need to position ...
Read More Design Your Landing Page | Nan McKay
THE LANDING PAGE In online marketing, a landing page, sometimes known as a lead capture page or a squeeze page, ...
Read More How to Do a Marketing Call to Action | Nan McKay
A Call to Action as it is used in marketing is a phrase or sentence that is designed to get ...
Read More How to Build a Targeted Email List | Nan McKay
If you are new to digital marketing, your first question is "How do I build my email list?" Let's explore ...
Read More Making Lead Magnets Work for You | Nan McKay
One of the most popular, effective, and simplest ways to obtain targeted emails is to develop a lead magnet for ...
Read More Are We Entering into a New Management Paradigm | Nan McKay
Are you seeing a pattern of gendered ageism in companies today? Do you feel you are being put out to ...
Read More Is a Side Hustle for You? | Nan McKay
During the pandemic, women felt an urgency in making the decision on returning to work or choosing an alternative. Are ...
Read More Passion Has No Age Limit | Nan McKay
The strong voice inside says, "I could start a business, and through hard work, achieve financial rewards large enough to ...
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